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Tower is the manufacturer direct paddle board company with a design-centric focus. We're the manufacturer, the retail store, and the marketing arm all rolled into one... which means you save $500 to over $1000 on stand up paddle boards. Yes, we're the company that was featured on ABC's Shark Tank and that billionaire Mark Cuban invested in... our value proposition is that much better than the competition in the stand up paddle board market. It was a no-brainer for him. Whether you want the best deal on classically designed paddle boards, the best inflatable SUP boards on the market, or a screaming deal on a specialty stand up paddle board, we’ve got you covered.
We know shopping for a stand up paddle board can be overwhelming. First you’re hit with a little sticker shock. Then you start digging and find a seemingly endless number of brands, which there are. At last count there were close to one hundred different stand up paddle board brands with more popping up every month, and many of these brands have a dizzying array of board shapes and sizes. As a newbie just looking to ferret out a top quality board at a great price, you’re ill equipped. It’s classic paralysis by analysis.
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